UPDATED: June 1, 2011
Thank you for visiting a Warner Bros. Entertainment Group ("we" or "us") Web site. Your privacy is important to us. To better protect your privacy, we provide this notice explaining our online information practices and the choices you can make about the collection and use of the personal information you submit on Web pages where this policy is posted.
THE INFORMATION WE COLLECT At some Warner Bros. Entertainment Group Web sites, you can order products, enter contests, vote in polls or otherwise express an opinion, subscribe to one of our services such as our online newsletters, or participate in one of our online forums or communities. The types of personally identifiable information that may be collected at these pages include: name, address, e-mail address, telephone number, fax number, credit card information, and information about your interests in and use of various products, programs, and services.
At some other Warner Bros. Entertainment Group Web sites, you can submit information about other people. For example, you might submit a person's name and e-mail address to send an electronic greeting card and, if you order a gift online and want it sent directly to the recipient, you might submit the recipient's name and address. The types of personally identifiable information that may be collected about other people at these pages include: recipient's name, address, e-mail address, and telephone number.
At certain parts of some of our sites, only persons who provide us with the requested personally identifiable information will be able to order products, programs, and services, or otherwise participate in the site's activities and offerings. We also collect certain non-personally identifiable information when you visit many of our Web pages such as the type of browser you are using (e.g., Firefox, Internet Explorer), the type of operating system you are using (e.g., Windows XP or Mac OS), and the domain name of your Internet service provider (e.g., America Online, Earthlink).
You can also engage with our content, such as video, games, applications, and other offerings, on or through (1) third-party social networking sites, such as Facebook, (2) third-party social media plug-ins and applications, and (3) Warner Bros. Entertainment Group social media plug-ins and applications that may be available through third-party sites or a Warner Bros. Entertainment Group site. When you engage with our content on or through third party social networking sites, plug-ins and applications you may allow us to have ongoing access to certain information from your social media profile (e.g., name, e-mail address, photo, gender, birthday, location, your list of friends, people you follow and/or who follow you, the posts or the 'likes' you make) to deliver the content or as part of the operation of the application. We may also obtain non-personally identifiable information (e.g., content viewed, game performance, high scores, and information about advertisements within the content you have been shown or may have clicked on, etc.) from your interaction with our content.
HOW WE USE THE INFORMATION We use the information you provide about yourself to fulfill your requests for our products, programs, and services, to respond to your inquiries about our offerings, and to offer you other products, programs or services that we believe may be of interest to you.
We use this information to communicate with you, such as to notify you when you have won one of our contests or when we make changes to our subscriber agreements, to fulfill a request by you for an online newsletter, or to contact you about your account with us.
We use the information that you provide about others to enable us to send them your gifts or cards. From time to time, we also may use this information to offer our products, programs, or services to them.
The information we collect in connection with our online forums and communities is used to provide an interactive experience. We use this information to facilitate participation in these online forums and communities and, from time to time, to offer you products, programs, or services.
If you choose to submit content for publication (e.g., a "letter to our editors"), we may publish your screen name and other information you have provided to us. We use the non-personally identifiable information that we collect to improve the design and content of our sites and to enable us to personalize your Internet experience. We also may use this information in the aggregate to analyze usage of our sites, as well as to offer you products, programs, or services.
Finally, we will not use or transfer personally identifiable information provided to us in ways unrelated to the ones described above without also providing you with an opportunity to opt out of these unrelated uses.
COLLECTION OF INFORMATION BY THIRD PARTY SITES AND SPONSORS Some of our sites contain links to other sites whose information practices may be different than ours. Visitors should consult the other sites' privacy policies before submitting any information, as we have no control over information that is submitted to, or collected by, these third parties.
We sometimes may offer content or programs (e.g., contests, sweepstakes, or promotions) that are sponsored by or co-branded with identified third parties. By virtue of these relationships, the third parties may obtain personally identifiable information that visitors voluntarily submit to participate in the site activity. We have no control over these third parties' use of this information.
The site will notify you at the time of requesting personally identifiable information if these third parties will obtain such information.
At some Warner Bros. Entertainment Group Web sites, reputable third parties may present or serve the advertisements, provide us with data collection, reporting and ad response measurement, as well as assist with delivery of relevant marketing messages and advertisements. These third parties may view, edit, or set their own cookies. The use of these technologies by these third parties is subject to their own privacy policies and is not covered by this privacy statement. For more information about third party ad servers at our sites and your ability to opt-out of targeted advertising from such third parties, please visit the Network Advertising Initiative ( http://www.networkadvertising.org/).
COOKIES AND OTHER TECHNICAL INFORMATION We, our third party service providers, and our partners may send "cookies" to your computer or use similar technologies to enhance your online experience at our sites and across the Internet. "Cookies" are files that can identify you as a unique customer and store your personal preferences as well as technical information (including click through and click stream data). Cookies manage and measure the performance of advertisements displayed on or delivered by or through Warner Bros. Entertainment Group and/or other networks or sites. Cookies can either be permanent (i.e., they remain on your computer until you delete them) or temporary (i.e., they last only until you close your browser). We may also use "Web beacons" that monitor your use of our sites. Web beacons (or Web bugs) are small strings of code that provide a method for delivering a graphic image on a Web page for the purpose of transferring data, such as the IP (Internet Protocol) address of the computer that downloaded the page on which the Web beacon appears, the URL (Uniform Resource Locator) of the page on which the Web beacon appears, the time the page containing the Web beacon was viewed, the types of browser that fetched the Web beacon and the identification number of any cookie on the computer previously placed by that server.
When corresponding with you via HTML capable e-mail, Web beacons let us know whether you received and opened our e-mail.
On their own, cookies or Web beacons do not contain or reveal any personally identifiable information. However, if you choose to furnish personally identifiable information, this information can be linked to the data stored in the cookies/Web beacons.
OUR COMMITMENT TO SECURITY We have put in place appropriate physical, electronic, and managerial procedures to safeguard and help prevent unauthorized access, maintain data security, and correctly use the information we collect online.
To protect your privacy and security, we will take reasonable steps to help verify your identity before granting access or making corrections.
Companies within the Warner Bros. Entertainment Group have certified with the U.S. Department of Commerce's Safe Harbor Program to address data transfers from the European Economic Area. For a list of these companies, please see below.
NOTIFICATION REGARDING UPDATES From time to time, we may update this privacy notice. We will notify you about material changes in the way we treat personally identifiable information by placing a notice on our site. We encourage you to periodically check back and review this policy so that you always will know what information we collect, how we use it, and to whom we disclose it.
Warner Bros. Entertainment Group of Companies
New Line Productions, Inc.
Warner Bros. Advanced Digital Services, a division of Warner Bros. Technical Operations Inc.
Warner Bros. Consumer Products Inc.
Warner Bros. Digital Distribution, a division of Warner Bros. Home Entertainment Inc.
Warner Bros. Distributing Inc.
Warner Bros. Entertainment Inc.
Warner Bros. Interactive Entertainment, a division of Warner Bros. Home Entertainment Inc.
Warner Bros. International Television Distribution Inc.
Warner Bros. Pictures, a division of WB Studio Enterprises Inc.
Warner Bros. Television Distribution Inc.
Warner Bros. Television, a division of WB Studio Enterprises Inc.
Warner Home Video, a division of Warner Bros. Home Entertainment Inc.
Below is a list of some of the Time Warner companies that are outside of the Warner Bros. Entertainment Group on whose behalf we currently may send marketing materials to users who have requested such material. We may update this list from time-to-time with additional Time Warner companies, so please check back periodically to keep up-to-date.
Home Box Office
Turner Broadcasting System
Turner Classic Movies
Turner Network Television